Every season, the New Jersey Devils and Citizens recognize small businesses through the Jersey Shops program. All kinds of local restaurants, shops and service providers apply for the chance to win a cash prize and valuable "featured business" promotion, in addition to being listed on the team's official website. I made the following integrated campaign assets to promote the program at the Prudential Center, in Citizens branches and online via social media, digital banners and emails.
My Role: CW, Designer & Video Editor
Digital Signage
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Social Ads
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Digital Banners
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Email
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Featured Winners Social
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Credits
CW: Andrew Ralston Smith
Designer: Andrew Ralston Smith
Animator/Video: Andrew Ralston Smith